Transform your audience into ambassadors with merchandise that extends your brand beyond the screen and into everyday life.

Merch Design

Merch Design

Every piece of merchandise should strengthen your brand while becoming something people genuinely want to own. When designing merchandise, we consider:

[OUR STRATEGY]

Every piece of merchandise should strengthen your brand while becoming something people genuinely want to own. When designing merchandise, we consider:

Brand identity

Brand identity

Every design is rooted in your existing visual identity to ensure consistency across every touchpoint.

Audience appeal

Audience appeal

We create products your audience would naturally choose to wear, use, or collect, not just generic promotional items.

Wearability & longevity

Wearability & longevity

Timeless designs outlast trends, encouraging repeat use and extending your brand’s visibility.

Product selection

Product selection

The garment or product itself matters as much as the artwork: quality, fit, materials, and overall perception.

Placement & composition

Placement & composition

Every logo, graphic, and illustration is intentionally positioned for balance and maximum visual impact.

Production methods

Production methods

We design with embroidery, screen printing, DTG, UV printing, engraving, and other production methods in mind.

Brand experience

Brand experience

Merchandise should feel like an extension of your brand, not an afterthought. Every detail contributes to the experience.

Marketing potential

Marketing potential

The best merchandise becomes content, photographing beautifully and strengthening brand recognition through social sharing.

[FEATURED PROJECT]

[FEATURED PROJECT]

Our Competition-Winning Design

Our Competition-Winning Design

WTHN, a New York City-based acupuncture studio, selected our design, inspired by the post-acupuncture feeling, for their limited-edition merch collection.

WTHN, a New York City-based acupuncture studio, selected our design, inspired by the post-acupuncture feeling, for their limited-edition merch collection.

[investment packages]

Choose the level of design support that fits where your product is right now.

Choose the level of design support that fits where your product is right now.

Essential Merch Design

Basic Label Design

Starting at $699

Starting at $699

Perfect for brands that need professionally designed merchandise using existing products.

Perfect for brands that need professionally designed merchandise using existing products.

Includes:

  • Apparel or product graphics

  • Front & back artwork

  • Print-ready production files

  • Color variations

  • Mockups for marketing

  • Label artwork

  • Print-ready files

  • Mockups

  • Production files

Ideal for:

  • Small businesses

  • Events

  • Creator merchandise

  • Brand launches

Signature Collection

Premium Experience

Starting at $2,999

Starting at $2,999

Designed for brands launching a complete merchandise collection or lifestyle line.

For brands who want to go the extra mile and create something impactful.

Includes:

Everything in the Essential package, plus:

  • Multiple product designs

  • Custom illustrations, icons ,or graphics

  • Hang tags

  • Packaging concepts

  • Product labels

  • Manufacturer-ready production files

  • Merchandise launch support

Ideal for:

  • Brand collections

  • Apparel brands

  • Product launches

[the process]

A clear path from brand discovery to launch-ready merchandise assets.

A clear path from brand discovery to launch-ready merchandise assets.

01

Discovery

02

Creative Direction

03

Design Development

04

Refinement

05

Production Preparation

06

Launch Support

[FEATURED COLLECTION]

We designed a full collection of merch to launch with Coach Marci, an adult-only wellness brand designed for legends.

We designed a full collection of merch to launch with Coach Marci, an adult-only wellness brand designed for legends over 40.

NEED ONGOING SUPPORT?

NEED ONGOING SUPPORT?

MEMBERSHIPS

We offer creative memberships for continuous marketing support to strategically scale your brand.

We offer creative memberships for continuous marketing support to strategically scale your brand.

Need continuous support to grow your business? Our creative memberships offer on-going marketing strategy, content creation, and creative direction.

NEED SOME CLARITY?

View our Frequently Asked Questions to find the answers to make your brand building journey as successful as possible.

Follow us

@HouseofJoray

on instaGram

© 2026 HOJ

All rights reserved.

© 2026 HOJ

All rights reserved.